Big tract land buyers
. . . How to find them!

Want to sell 100 acres or more? You'll have to attract an entirely different class of buyer than the person who typically buys homes or small tracts.

Here are a few tips for attracting large tract land buyers:

Be Visible

You must expose your property to a wide audience of prospects from many walks of life. Big tract land buyers may be families, timber buyers, non-profit organizations, investors, developers, or bargain-hunters. Newspaper ads, signs, direct mail campaigns, and the World Wide Web are but a few sources of buyers.

Be Accessible

Buyers must be able to reach you 24 hours a day by phone, cellular phone, FAX, and E-mail. They don't leave messages on recorders, and rarely try a "no answer" twice. When choosing an agent to represent you, make certain they are "wired" for 24/7 service.

Be Informative

Large tract land buyers often make fast decisions, but only when they have enough information to do so. They're interested in price, terms, topography, elevations, vegetation, property taxes, timber and accessability. Be sure to provide a brochure complete with comprehensive details, maps, topos, and surveys.

Be Available

Be willing to meet buyers anytime of day or night, and be prepared to walk property lines for hours on end - in any kind of weather. Buyers won't be impressed if they can't be shown the boundaries.